Sports Operations Agency

On the field you’ve got a game plan. Off it, you’ve got us.

Simplicae installs and runs the operating layer behind sports organizations, so the work behind the season gets organized, owned and delivered.

Find your fix

What’s the pressure right now?

Pick the one that keeps you up at night. We’ll show you what we do about it.

How we work

Simplicae installs and runs the operating layer behind sports organizations.

Not advice. Installed operating capacity. The team on the field gets a team behind it.

People
Operators inside your club who own the work behind the badge.
Systems
Standards that turn repeatable tasks into a way of working, not a scramble.
Tools
The tools you already own, tuned and used properly — before any new spend.
Rhythm
A delivery cadence that keeps the season from running on adrenaline.
What we offer

People inside your club. Systems behind the work. Tools used properly.

Three cards, one operation. Switch on as much of it as the club needs.

The people

Operational Layer

People behind the football. More capacity without another full-time hire — operators embedded in the club, not external contractors.

The engine

Simplicae OS

Software behind the people. Custom tools built around how your club actually runs — automating the volume and surfacing what matters.

The tune-up

Use & optimization

Better use of what you already own. The systems you pay for, configured, connected and run — more value before more spend.

What we run

The club operating model.

Three pillars every club has. Nine responsibilities we take on. Switch on what you need, add the rest as you grow.

Sporting
More preparation. Better decisions.
Matchday operations
Run the stadium. Not just the match.
Technical performance
Better prep. Better decisions.
Player pathway
Develop players with purpose.
Commercial
More revenue. Better execution.
Partnerships
Turn inventory into revenue.
Communications
Say the right thing. Every time.
Community
Strengthen the bond to the badge.
Corporate
More control. Less risk.
Finance & planning
Know the numbers before they matter.
Registration & admin
Never chase paperwork again.
Compliance & governance
Never miss a deadline.
Not sure where to start? We’ll map it in one review.Start with an operations review
Sample tools

Working product. Not screenshots.

A taste of the Simplicae OS, grouped the way your club is. Move a slider, build a package, switch a shape — the real tools run the same way, on your numbers.

On the pitch Sporting
Sample toolTactical Pad
tactical-pad

Pick a shape, set the block, and drag any player. The full board adds set pieces and a game plan.

Sample toolTraining Load
training-load
Sessions this week3
Average intensity (RPE)7
Sessions
0
Peak RPE
0
Weekly load
0

Load = intensity by duration, tapering to the game. The real builder plans every session.

Growing the club Commercial
Sample toolSponsorship
sponsorship

Build a tiered prospectus. Set the partners per tier and the inventory value totals live.

Sample toolClub Budget
club-budget
Home gate / game$1,200
Sponsorship$45,000
Roster size22
Revenue
$0
Expenses
$0
Net
$0

Driver-based budgeting. Change one input and revenue, expenses and net move together.

Running the numbers Corporate
Sample toolCash Flow Timeline
cash-flow
Starting reserve$20,000
Monthly overhead$22,000
Lowest point
$0
End balance
$0
Months in red
0

When money lands vs leaves across the season. The trough is where clubs get caught short.

Sample toolContract & Wage
contracts
Player budget$70,000

Player wages against the budget, and who is out of contract. The renewals you cannot afford to miss.

These are samples. Your club’s version runs on your numbers.Start with an operations review
Where’s your club

Built for every stage of the club.

One operating layer. The depth scales as the club grows — from a kitchen-table board to a full front office.

Proof — already built

Four ways we build. Every one already running behind real clubs.

Agentic AI, custom applications, reporting and content — the receipts behind the operating layer.

01 · Agentic AI

Agentic AI

The work gets done before someone asks.

Built: opposition-scouting agent that prepares the matchday brief.
02 · Custom apps

Custom applications

Built for the way clubs actually work.

Built: tactical suite, matchday command centre, microcycle builder.
03 · Reporting

Reporting & intelligence

Answers. Not spreadsheets.

Built: driver-based budget model with live scenarios.
04 · Brand & content

Brand & content

Professional standards on every page.

Built: brand-compliant decks and facilitator packs.
Capacity
More output.
Same team.
Control
Fewer
surprises.
Finance
Know the numbers
before they matter.
Football
More time
on the game.
About Simplicae

Built by operators, for operators.

Simplicae started from a simple truth. On the field, clubs have a game plan. Off it, they are on their own. The people who love the club end up carrying the operation, and the operation runs on adrenaline.

We are not consultants who advise from the outside. We are operators who run the work from the inside — the people, systems and tools that organize the season behind the badge.

The result is capacity. A club does more, without hiring for every new demand, and the team on the field gets a team behind it.

Based in
Hamilton, Ontario — in the heart of the Canadian game.
Backed by
A CDK Sports company.
We work with
Clubs, leagues, national bodies and sports equipment manufacturers.
The promise
Grow the club. Not the headcount.
Common questions

The things clubs ask first.

Operators. We do not advise from the outside and hand you a report. We run the work from inside the club — owned, delivered and held to a standard.

No. We give your team more capacity. The operating layer sits behind the people you already trust, so they do more without another full-time hire.

Every stage — youth to pro. The operating layer is the same idea at each level. The depth scales as the club grows.

With an operations review, scoped to one department and one season. A clear, low-risk starting point that shows where the capacity is being lost.

An operations review can start within weeks. We meet the season where it is, not where it was.

Stop running the club on adrenaline. Let’s build the operating layer behind your season.

Start with an operations review